On October 4, 2022, RevLifter hosted a virtual panel - 'Driving Ecommerce Success when Trading is Tough'. The panel discussed the macroeconomic circumstances creating volatility for many brands as they head into the peak trading period and, crucially, what to do about...
If you’re reading this at the right time, peak season is just around the corner. This year’s edition of the eCommerce industry’s ‘golden quarter’ brings many different challenges and opportunities. Most of these can be pinned to the economic instability and soaring...
Peak season is just around the corner. Retail is revving its engine for a three-month frenzy. And whether you’re gearing up for something special on Black Friday or preparing for a longer play over the holidays, Q4 has something for every brand. In 2020, we saw the...
Are your customers leaving before they buy? The typical eCommerce business loses 75% of its sales due to online cart abandonment. The million-dollar question is: What keeps customers from completing their purchase, and what can you do about it? While not every aspect...
Every performance marketer responsible for eCommerce sales needs an arsenal of approaches to drive revenue and profit. For brands that are happy to offer prudent discounts, the list of available approaches is very long. From voucher and coupon code offers to new...
Cart abandonment is an all too common event for most online retailers. Shopping cart abandonment rates vary by country, category, and target audience, but there is no brand that can't benefit from getting more customer shopping carts over the finish line. This...