About RevLifter
Founded in 2017, RevLifter has grown into a results-driven technology company, pioneering innovation in eCommerce offers.
Using machine-learning, smart targeting, and personalized promotions, we help retailers boost conversions and increase revenue.
Retailers increasingly use intelligent offers as a key part of their growth strategy.
These offers are a proven way to drive growth and profitability, attracting more customers and increasing sales.
RevLifter is the partner of choice for comprehensive offer insight, strategic planning, and effective orchestration. We help retailers optimize their campaigns and achieve their business goals by leveraging advanced analytics and personalized targeting.
With RevLifter, every offer is impactful and relevant to the consumer, ensuring maximum conversions and revenue.
RevLifter began in 2017 with the idea of a napkin. At that point, the offer process was utterly broken, and customers got lost in a barrage of invalid and fake deals.
The retailer's competitors were hijacking them after they'd just left their website. Error messages, poor experiences, and fraudulent sites were all chipping away at their momentum and motivation to convert.
After realizing that brands were also questioning the incremental value of their deals and offers, co-founders Ryan Kliszat and Simon Bird saw an opportunity to reshape the incentivization process. The initial vision was goal-driven, personalized, and logical for anyone engaging with it.
The eCommerce and performance marketing industries sought a solution that would prioritize the customer while driving the brand's unique goals. The pair spoke to many large retailers and unearthed a massive appetite for incentives that precisely aligned with their business objectives and produced more incremental sales.
Retailers also wanted to improve the relevance of their deals and regain control of their customer journey. After presenting the idea of a solution that checked all these boxes and asking whether the retailers would use it, Simon and Ryan were greeted with a resounding "yes."
And thus, RevLifter was born.
RevLifter leverages machine learning, smart targeting, and personalized promotions to optimize campaigns and achieve business goals. By focusing on advanced analytics and personalized targeting, RevLifter ensures that every offer is impactful and relevant to the consumer, driving maximum conversions and revenue.
Meet our leadership team
Simon is CEO of RevLifter and co-founded the business back in 2017. Before RevLifter he was an experienced operator in the affiliate and performance marketing space.
Andrew leads the commercial side of RevLifter and has many years of experience leading sales in martech.
Kirsten is a product leader, providing strategic guidance, coaching, mentorship and technical expertise to help entrepreneurs, start-ups, scale-ups and forward-thinking organisations build successful digital products & services.
Pav is in charge of RevLifter's finances, and is an experienced, hands-on leader who has helped many companies through the stages of growth.
Ian is an experienced software architect with over 10 years working with server-side applications. He's developed a range of demanding systems from telecoms billing to web analytics, producing scalable & robust products.
Dan is an experienced B2B marketing leader, with over 15 years at the coalface. He's worked with technology, publishing and biotech businesses to help them get more happy customers.
Lisa is an experienced services leader in the software space. She has led teams responsible for onboarding retailers of all sizes - from small to enterprise.
Michelle runs RevLifter's People operations. She has many years of experience helping businesses grow teams of great people and develop cultures that make them want to stay.
Multi award-winning technology
We've won over 30 awards since we were founded in 2017, both for our technology and our performance marketing campaigns. Here's a selection of our latest wins.
Best Technology Publisher Partner - 2023 GPMAs
Best Use of Data with River Island - 2023 GPMAs
Best Affiliate & Partnership Strategy (North America) with Sam's Club and Rakuten - 2023 GPMAs
Best Affiliate & Partnership Strategy (LATAM) with Droga Raia and Rakuten - 2023 GPMAs
Best Use of Personalization with Splits59 - 2023 Global Digital Excellence Awards
NXT GEN Retail Technology - June 2023 Finalist
Analytics & Intelligence Solutions - 2023 Convrt Awards
Startups.co.uk - 2023 Startups 100
Innovative Retail Tech Product of the Year – 2022 Smart Retail Tech Expo
Retail Tech 100 – 2022 CB Insights
Best Retail and Ecommerce Campaign with Boohoo and Awin – 2022 UK Performance Marketing Awards
Best Use of Personalisation – 2022 eCommerce Awards
Best Performance Marketing Technology – 2022 UK Performance Marketing Awards