About RevLifter
RevLifter was founded in 2017. We've grown into a results-driven technology company pushing innovation in the use of eCommerce offers.
Some of the biggest brands in the world are driving revenue and excellent outcomes with our eCommerce personalization platform.
Be trusted by the world’s leading retailers to orchestrate, personalize, and optimize customer acquisition and value.
We want to help them understand how they can align with customer expectations and meet their goals.
RevLifter began in 2017 as an idea on a napkin. At that point, the offers process was completely broken.
Customers were getting lost under a barrage of invalid and fake deals. They were being hijacked by competitors of the retailer they’d just left. Error messages, poor experiences, fraudulent sites – all chipping away at their momentum and motivation to convert.
After realizing that brands were also starting to question the incremental value of their deals and offers, co-founders Ryan Kliszat and Simon Bird saw an opportunity to reshape the incentivization process. The initial vision was for something goal-driven, personalized, and downright logical for anyone engaging with it.
Both the eCommerce and performance marketing industries were crying out for a solution to put the customer first while driving the brand’s unique goals. The pair spoke to many large retailers and unearthed a huge appetite for incentives that precisely aligned with their business objectives and produced more incremental sales.
Retailers also wanted to improve the relevance of their deals and regain control of their customer journey.
After presenting the idea of a solution that checked all these boxes and asking whether the retailers would use it, Simon and Ryan were greeted with a resounding “yes”.
And thus, RevLifter was born...
Meet our leadership team

Simon is CEO of RevLifter and co-founded the business back in 2017. Before RevLifter he was an experienced operator in the affiliate and performance marketing space.

Matt leads product and development at RevLifter. He was one of the first employees and has been involved in the entire lifecycle of the platform.

Andrew leads the commercial side of RevLifter and has many years of experience leading sales in martech.

Pav is in charge of RevLifter's finances, and is an experienced, hands-on leader who has helped many companies through the stages of growth.

Dan is an experienced B2B marketing leader, with over 15 years of experience. He's worked with technology, publishing and biotech businesses to help them get more happy customers.

Lisa is an experienced services leader in the software space. She has led teams responsible for onboarding enterprise retailers.

Michelle runs RevLifter's People operations. She has many years of experience helping business grow teams of great people and develop cultures that make them want to stay.
Meet our team
Team RevLifter are offer experts, performance marketing heroes, data and AI geeks, and the best bunch of people you could wish to work with.
Get to know them better by clicking their profile.