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RevLifter Continues Award Streak with Five Nominations at 2020 IPMAs

Rich Towey
October 21, 2020

RevLifter, the leading AI deals personalisation platform, has made October a month to remember with five nominations at the prestigious 2020 International Performance Marketing Awards.

A groundbreaking campaign with US telecoms giant AT&T and affiliate network CJ earned two places on the shortlist for Best Performance Marketing Campaign (USA) and Best Technology & Telecoms Campaign, while RevLifter itself is nominated for the coveted prize of Best Technology.

The latter is an ‘industry vote’, where members of the global performance marketing community will get to choose their leading solution for 2020.

Further recognition came from RevLifter’s work alongside HP, which is nominated for Best Partnership, while a joint effort between RevLifter, Awin and Mobiles.co.uk — a previous winner at the 2020 UK Performance Marketing Awards — capped things off by making the grid for Best Performance Marketing Campaign (Western Europe).

Entering its fifth year, the International Performance Marketing Awards aim to celebrate and acknowledge the work of leading advertisers, publishers, tech providers and agencies from around the world. This year’s ceremony will mark a change from the normal schedule with all winners announced digitally on November 24, 2020.

RevLifter has been on fine form of late — the IPMA announcement coming less than a week after its victory alongside Mobiles.co.uk in the Global E-Commerce Campaign category at the Global Marketing Awards.

The full IPMA shortlist can be found here, while below is a reminder of RevLifter’s nominations:

  • Best Partnership: RevLifter and HP
  • Best Performance Marketing Campaign — USA: RevLifter and CJ for AT&T: Keeping the US Connected
  • Best Performance Marketing Campaign — Western Europe: RevLifter and Awin and Mobiles.co.uk: A Sustainable Cyber Week
  • Best Technology: RevLifter: The Leader in AI Deals Personalisation
  • Best Technology & Telecoms Campaign: RevLifter, CJ and AT&T: Keeping the US Connected